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REVOLUTIONARY CUSHIONING. REVOLUTIONARY PLAYMAKER.
The Nike Joyride Flyknit OBJ pays homage to the superstar’s beginnings, inscribing “Baton Rouge - Louisiana”—his hometown—on a translucent upper strap, along with a clear message: “Best After 05/19/14”—the date he signed his first NFL contract. Since going pro, OBJ’s worked hard to show the world his game-changing best. Inside the Joyride’s sole, thousands of tiny beads shape to your foot with each step, working hard so you can perform at your best too. With Joyride’s beads propelling you forward, you won’t look back—that is, until a career full of statement-making moments calls for commemoration.
Baton Rouge's Best
A translucent upper strap across the upper helps secure the fit. A closer look reveals the message "Best After 05/19/14" - the date of his first NFL contract. "Baton Rouge, Louisiana" is also printed on the strap, nodding to OBJ's hometown.
Tiny foam beads are contained in strategically placed pockets underneath your foot. They compress and adapt to your every step for better impact absorption and a stable feel.
Snug and Secure
Flyknit is a super lightweight, breathable material that hugs your foot and keeps it in place. Synthetic material wraps from the inside of your foot to the top for a secure, conforming fit.
Durable rubber is placed on the outside in high-wear zones. The raised nobs add traction.